"Skin cancer sometimes presents pretty subtly, especially in the beginning".
A video (see above) on "How to Check Your Skin for Skin Cancer" - part of the AAD's Video of the Month series, which offers tips people can use to properly care for their skin, hair and nails at home.
That's why it's important that you have a trained professional look at your skin, even in places that the sun doesn't reach.
Melanomas are most commonly found on the chest and back in men and on the legs in women, according to the American Cancer Society, but they're also likely to show up on the neck and face in both sexes. "It may resemble an acne bump or a pimple", said Dr. Adam Mattox, a dermatologist with University of Minnesota Health.
Each year, more people are diagnosed with skin cancer than all other cancers combined. "Protecting your skin from the sun is step one". Many clinics across the US are offering free skin screenings.
For those who burn easily, the Skin Cancer Foundation says just five severe sunburns can double your chances of developing skin cancer. Most cases of melanoma, the deadliest kind of skin cancer, are caused by exposure to ultraviolet (UV) light.
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"My nose burned and peeled every year for years when I was a kid and... they had indicated that that's when the damage was done", she said, noting that her first cancer scare was in her 40s.
Wear sun-protective clothing and accessories, such as wide-brimmed hats and sunglasses.
"While performing a skin self-exam, keep in mind that skin cancer can develop anywhere on the skin, not just in areas that are exposed to the sun", said Dr. Hendi.
For sunscreen, Hale advised, "Look for SPF 30 or higher".
"Well, didn't see anything that looked unsafe or threatening or anything that needed a biopsy", Mattox said. And reapply; if we're sweating or swimming, we want to reapply ideally every two hours.